This psychic reading given by Edgar Cayce at his office, 105th St. & Ocean, Virginia Beach, Va., this 6th day of January, 1932, in accordance with request made by self - Mrs. [454], Active Member of the Ass''n for Research & Enlightenment, Inc., via Mr. [257].
P R E S E N T
Edgar Cayce; Gertrude Cayce, Conductor; Gladys Davis, Steno. Mildred Davis and L. B. Cayce.
R E A D I N G
Time of Reading 4:30 P. M. Eastern Standard Time. New York City.
1. GC: You will have before you the body and enquiring mind of [454], who seeks MORE DEFINITE information as to how to place her radio sketches over the air. They have been, for months, in the offices of National Broadcasting Co., and Columbia Broadcasting Co., and with leading radio advertising agents. What further steps should be taken now? You will give definite, detailed advice and counsel to be followed by [454] in this connection, and answer the questions as I ask them.
2. EC: Yes. We find there are some definite undertakings in respect to these. These, as we find, are ESPECIALLY adaptable to those programs that deal with, or have to do in the advertising manner to household commodities, or household articles, or they may be used as special programs to fill in on definite occasions, as on Sundays, Saturdays, or the like, and should be pushed more; and while there are those that have indicated that the waiting upon the activities of others should still be relied upon, would - as we find - these be carried through those agencies in the National that John Knight or his associates are in, they would receive more prompt attention. Do that. Seek through that channel. This is one that acts in the capacity of not only as an assistant in various programs, but in PLACING programs - both for their interest to the public, for the amount of philosophy or of good that may come to a public from the style or the nature of the skit as presented, or ALSO where there are special character skits desired for a particular type or character of advertisement. Ready for questions.
3. (Q) Then John Knight is the particular one whom I should contact? (A) As we have given.
4. (Q) How could Ike Lande help me? [Isaac Lande, lawyer friend of Mr. [257]]
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(A) Only through introduction to those who might be of interest to the various program hunters for various articles that are desirous. Not PARTICULARLY, save in the social status.
5. (Q) Would you suggest a manager, and whom in particular? (A) After there has been a presentation of a group of such skits, then such may be considered.
6. (Q) What PARTICULAR household commodity should they advertise? (A) Any of those that advertise those of particular brands of any of household commodities.
7. (Q) Will I get these sketches placed eventually, and if so, when? (A) That's questioning the very things we have told? Try 'em and see! That's the best way to answer it for herself!
8. (Q) Should I be persistent or passive about working toward placing them? (A) Be persistent, as has been given!
9. (Q) Can any suggestion be made as to how to hurry whoever will have the matter in charge? (A) Keep insisting that they make the proper approaches. Through this body, or this individual - who may approach other individuals within the same group - for this, we find the quicker action may be obtained.
10. (Q) Any further advice regarding this matter? (A) Do this at present, and then we may give further!
11. We are through for the present. Copy to Self " " File " " Ass'n